I currently work as a technical writer for the software company, ServiceRocket. However, I have over 20 years of experience as a content strategist and B2B content writer.

I’ve written content for the media, businesses big and small, and agencies. I specialise in writing content for these niches: B2B (SaaS and business), personal finance, and lifestyle. You can connect with me on Linkedin.

B2B White Papers

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For global SaaS software company Dassault Systèmes. Click on the images to download the white papers.

For management consulting firm, Renoir Consulting.

B2B Articles

Transformation Management Offices: How it benefits digital transformation

Secrets to a winning digital transformation strategy

The 5 traits of agile, future-ready companies

A food and beverage company grows sales by 19% with new organisation design (case study)

Taming organisational chaos: From firefighting to ‘fire prevention’

Content Marketing Videos (Brand Journalism)

I was the project manager and content strategist for a series of articles and videos highlighting TalentCorp’s LIFE AT WORK Awards 2018 winners. I interviewed leaders and executives from companies such as Shell, EPF, Maybank, DRB-Hicom and Experian. Here are some videos produced from the series:

Personal Finance Articles

7 Tips to Manage Debts (for What Matters blog by global insurance company AIA)
5 Steps Towards Financial Health (Multiply, Creador Foundation’s financial literacy portal)

Journalism

Click on the images below to read the collection of articles I’ve written for The Star on social issues, entertainment, ebooks, fashion & beauty, environment and travel.

You can also explore the hundreds of articles I’ve written for The Star.